firstbase •
Organic Skincare

VISUAL IDENTITY • PACKAGING •
BRAND EXTENSIONS

firstbase skincare is a Canadian based company that was launching a new line of eco/cosmos certified products and needed a brand identity that expressed their simple, timeless and foundational approach to skincare. We created a visual language that is elegant and refined while capturing a free spirited lifestyle and vibe. From the logo and color palette, to the packaging and photography style, every detail is crafted with purpose and intention to represent their passion for doing things the right way and clean label products that are ethically sourced.

firstbase • Organic Skincare

VISUAL IDENTITY • PACKAGING • BRAND EXTENSIONS

firstbase skincare is a Canadian based company that was launching a new line of eco/cosmos certified products and needed a brand identity that expressed their simple, timeless and foundational approach to skincare. We created a visual language that is elegant and refined while capturing a free spirited lifestyle and vibe. From the logo and color palette, to the packaging and photography style, every detail is crafted with purpose and intention to represent their passion for doing things the right way and clean label products that are ethically sourced.

LINDSAY BOSCH

LINDSAY BOSCH

Brand Strategist + Project Manager

Explorer, travel. Cheesy pun enthusiast.
Brand development, strategy + campaign experience ranging from start-ups to Yahoo, Google, HotelTonight and Airbnb. 15+ years industry experience in Brand Strategy and end-to-end Project Management overseeing large teams, budgets, clients, implementation, and localization.

TOM BOSCH

TOM BOSCH

Creative Director + Brand Designer

Hiker, yoga instructor. Rescuer of dogs.
20+ years designing + directing brand development and launches for digital, print, point of sale, and environmental. Extensive experience developing brand launch and awareness campaigns for large retail companies in both product and service categories.

let's connect

let's connect